Welcome
I am a user experience professional in the San Francisco Bay Area specializing in UX design for the web and eCommerce, focusing on designing better interactions for people and the people they interact with.
Portfolio
Here are a few of the projects I have worked on over the past couple of years.
Experience
Senior Consultant, Deloitte. July 2006-current
Walmart International – Global eCommerce Platform &ndash web strategy, design, product management, business development
- Led a team of 6 for the global/localized customer-facing interaction design and information architecture of site
- Developed strong in-country business relationships to influence and enhance product design and operational strategy
- Gained strong retail operational experience with product catalog, checkout, fulfillment, order management
Apartment Investment & Management Company – Unified customer experience &ndash design, customer service, marketing strategy
- Unified over 400 online sites and customer interfaces, simplifying the process of apartment finding to leasing
- Led a team of 3 over the project lifecycle – including research, requirements, design, knowledge transfer, and training
- Responsible for design of all customer experience touch points including web marketing and customer service
Deloitte User Experience Group – Vision setting, marketing strategy, creative liaison
- Responsible for leading a team of 15+ professionals to streamline the UX competency within Deloitte
- Involved in setting vision for UX group and go-to-market strategy for Deloitte sales cycle
- Developing processes for web related strategy and design user experience projects
Other projects include:
- Fortune 500 rich application software client - Business Requirements & User Experience Lead - Led business requirement and
UX brief creation
- Fortune 500 retail client – Usability Lead – Participated in design and led usability test planning and execution
- Top 10 Healthcare client – Designer – Defined taxonomy for an enterprise content management system
Previous work
- Designer – Creativity as a function of peripheral imagery (Capstone 2006, Indiana University)
- Designer – mPath, the activity network to facilitate human connection (CHI 2005)
- Prototyper, Usability Specialist – Comparative analysis of low and high fidelity mobile prototypes (NordiCHI 2006)
- Concept Designer – Mitigating the AIDS stigma through personification and public space displays
- System Designer – Emotion sensing and affective computing in pervasive environments
Education
Skills
- Design Methods / Tools. Ethnography, surveys, interviews, focus groups, contextual inquiry, card sorting, storytelling,
interaction sequencing, body-storming / Design comps, personas, storyboards, interaction flows, taxonomies, wireframes,
experience prototypes
- Software. Photoshop, Dreamweaver, InDesign, Visio/OmniGraffle, iWork, MS Office