Apuva N. Pangam

• Resume (pdf)
• Portfolio

Resume (pdf)

I am a user experience professional in the San Francisco Bay Area specializing in UX design for the web and eCommerce, focusing on designing better interactions for people and the people they interact with.

• Social Networks: LinkedIn, Twitter, Facebook
• Email: apurva@apurvapangam.com

Experience

Senior Consultant, Deloitte. Jul 2006 – current

For the past 3+ years, I have been responsible for customer experience design teams over multiple projects involving retail and real-estate clients. I am also actively evangelizing user experience design across the firm.

Walmart International – Global eCommerce Platform &ndash web strategy, design, product management, business development

• Led a team of 6 for the global/localized customer-facing interaction design and information architecture of site
• Developed strong in-country business relationships to influence and enhance product design and operational strategy
• Gained strong retail operational experience with product catalog, checkout, fulfillment, order management

Apartment Investment & Management Company – Unified customer experience &ndash design, customer service, marketing strategy

• Unified over 400 online sites and customer interfaces, simplifying the process of apartment finding to leasing
• Led a team of 3 over the project lifecycle – including research, requirements, design, knowledge transfer, and training
• Responsible for design of all customer experience touch points including web marketing and customer service

Deloitte User Experience Group – Vision setting, marketing strategy, creative liaison

• Responsible for leading a team of 15+ professionals to streamline the UX competency within Deloitte
• Involved in setting vision for UX group and go-to-market strategy for Deloitte sales cycle
• Developing processes for web related strategy and design user experience projects

Other projects include:

• Fortune 500 rich application software client - Business Requirements & User Experience Lead - Led business requirement and UX brief creation
• Fortune 500 retail client – Usability Lead – Participated in design and led usability test planning and execution
• Top 10 Healthcare client – Designer – Defined taxonomy for an enterprise content management system

Previous work

• Designer – Creativity as a function of peripheral imagery (Capstone 2006, Indiana University)
• Designer – mPath, the activity network to facilitate human connection (CHI 2005)
• Prototyper, Usability Specialist – Comparative analysis of low and high fidelity mobile prototypes (NordiCHI 2006)
• Concept Designer – Mitigating the AIDS stigma through personification and public space displays
• System Designer – Emotion sensing and affective computing in pervasive environments

Education

• Master of Science Human-Computer Interaction, Indiana University Bloomington. June 2006
• Bachelor of Engineering Information Technology, Mumbai University. June 2004

Skills

• Design Methods / Tools. Ethnography, surveys, interviews, focus groups, contextual inquiry, card sorting, storytelling, interaction sequencing, body-storming / Design comps, personas, storyboards, interaction flows, taxonomies, wireframes, experience prototypes
• Software. Photoshop, Dreamweaver, InDesign, Visio/OmniGraffle, iWork, MS Office

Honors, Awards

• Jon Barwise Scholar. Indiana University School of Informatics 2004-06. Full scholarship awarded for HCI Master’s Degree
• 1st place, International Student Design Competition, CHI 2005 held by ACM SIGCHI

References

• Ryan Jones. Principal, Deloitte Consulting LLP
• Inez Chan. Manager, Deloitte Consulting LLP
• Jeff Bardzell. Professor, Indiana University
(Information available on request)